
Benoit BARACHE
法国蓝鲸公司
简介:
Benoit BARACHE是法国第一大苹果生产商和出口商蓝鲸集团(Blue Whale®)的亚洲地区营销总监。加入蓝鲸之前,Benoit已在中国工作了5年,曾担任家乐福中国(Carrefour China)南区进口部经理和兰特黎斯中国(Lactalis Groupe)市场营销经理。他拥有助力国际品牌进入中国市场的专业知识。目前,Benoit携手8个亚洲国家的合作伙伴,管理蓝鲸在亚洲的市场营销活动。
Benoit BARACHE is Asia Marketing Manager of Blue Whale, France number one apple producer and exporter. Benoit joined Blue Whale after working for 5 years in China as Import Division Manager for Carrefour China for southern region and as Trade Marketing Manager for Lactalis China (Dairy company). He has background in how international brands penetrate Chinese market. Benoit manages now the marketing activities of Blue Whale across Asia working with Blue Whale partners in 8 countries in the area.